Just as we saw in 2015, mobile bookings are the name of the game for hotels. Equally important is easy access to reviews, information, and simple purchasing. When it comes to the mobile screen, travelers want to make as few clicks as possible. Online data should be more visual that text based and next steps should be as visible as possible. It is imperative that hotels ensure that their online experience is the best experience possible. From search engine results to online booking engines, those hotels that embrace and succeed with the ever-changing technology will outpace their competitors. With over…
Staying Relevant in Today’s Marketplace
